The Discount + Act Now Campaign Explanation Difficulty to setup: 2/5 Effectiveness: 3/5 If the product or service you’re selling is unique or has built in scarcity, this is an excellent promotion type. It’s one I’ve used across several service
The FREE + Shipping Campaign Explanation Difficulty to setup: 2/5 Effectiveness: 4/5 This is one of my favourite promotion types. I’ve used it on several companies to grow them beyond 10,000 initial customers. Here’s how this campaign works. Your customer is
The ad below is a perfect example by Claude Hopkins of how you should use story telling in your ads. Most business owners have a hard time finding something “unique” for their “Unique Selling Proposition.” One of the easiest ways
I’ve got something I’m excited to share with you today. The “idea” behind this has really helped my advertising over the past few years. Not only in scaling and keeping things organized, but also in dealing with “advertising anxiety”, something we
Watch the video below to learn how to set up your lead capture page and your call to action page.
Watch the video below to learn about Active Campaign and how to set up your house list.
Watch the video below to learn how to setup your Optimizely.com split test
Watch the video below to learn how to setup your VisualWebisteOptimizer.com split test
The 4 Day Cash Machine is one of the most successful promotions I’ve ever run. The idea is fairly simple. You offer a significant discount or “special offer” as a way of saying Thank You to your best subscribers. I